CORPORATE INTELLIGENCE — IRAQ & THE KURDISTAN REGION
The market in its own words.
Every leadership team knows how the company looks from inside. We show you how it looks from outside — how Iraq actually sees your brand, your moves, and your competitors.
Two decades inside the region’s cultural and social fabric, fused with a proprietary intelligence engine that reads the market in its own languages — Iraqi Arabic, Sorani, Badini. We hear what your own reporting never will.
INSIDEwhat your reports say.
OUTSIDEwhat Iraq says.
THE QUESTIONS WE ARE ASKED
“Why did we really lose that tender?”
“Who set the street price of our product this quarter?”
“What do people in Basra say about our branches?”
“Which competitor is quietly building distribution in the north?”
“How is the new regulation being read — in Baghdad, and in Erbil?”
“Is our reputation what our agency tells us it is?”
“Should we enter this market at all — and through whom?”
“What will we wish we had known six months from now?”
If one of these is your question, we already have the means to answer it.
WHO RETAINS US
We are retained by companies operating in Iraq, on their market and their competitors. By consumer brands and banks, on how the public speaks of them. By institutions and missions, on the narratives moving the country. And by companies not yet in Iraq, on whether — and how — to enter.
Engagements take two forms: a continuing intelligence relationship, or a single mandate answering a single question.
Iraq is one of the world’s least legible markets. To the people who live in it, it is perfectly clear. We work from their side of the glass.
The practice is led by its founder — two decades between Iraq’s cultural institutions and its markets, trusted by both.
Thirty minutes.
We will tell you something about your market you did not know.
Begin a conversation→